Teaching from the time immemorial has been considered as a noble profession. Teaching, Research, and Publication are the three basic components that one need to take care in the system of education. Traditionally, new knowledge is disseminated through research papers published in peer-reviewed journals. Currently, peer-reviewed publications by the researchers are the measurable index of their performance. To showdown the credibility, an institution should have a good number of quality publications over a time scale. A good and responsible university will always reorient itself and generate good quality papers.

But, whether such policies will work in the field of Ayurveda? It is a difficult question to answer. Despite of larger investments in Ayurveda researches and a huge number of Ayurveda PG/PhD Scholars coming-out every year, they failed to publish the outcome because of many reasons. Lack of good journals to encourage Ayurveda research publications may be one of the reasons.

On the other hand, it is well known that professional advancement of a scientist can be obtained by publishing good quality research. The system of promotions in universities also depends on the papers published by an individual in an academic calendar. In such a scenario of publication driven promotions, annual appraisals, and lacking of Ayurveda journals, mushrooming of casual or spurious or predatory journals is witnessing. Such academic black market guarantees the researcher, a publication over the night. This ultimately produces a poorly taught generation, which is a serious concern to the society and to the science.